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U.S Auto Industry's Market Share And Fluctuations
Beginning of paper
The U. S. auto industry's share of the market has experienced fluctuations over
the past 50 years. These fluctuations have been caused by many reasons, but some
of the main reasons include quality, price, and foreign competition.
The Ford Motor Company, General Motors Company, and the Chrysler Corporation,
a.k.a. "The Big Three", are th .... Middle of paper
.... began to decline. Foreign cars were smaller, more fuel
efficient, less expensive, and often more reliable than their American
counterparts. General Motor's market share dipped from nearly 44% in 1973 to
below 30% in 1985. In response to this sudden drop in its share of the market GM
founded the Saturn Company. Saturn produces compact cars very similar to
Japanese imports at competitive prices. This response halted GM's declining
share of th ....
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Number of words: 932
Number of pages: 4 (approx. 250 words per double-spaced page)
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