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Ford Focus Copying Honda Civic
Beginning of paper
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Have you ever heard of a live commercial? Or better yet ever seen one? Well Ford Motor Company is about to launch the new Focus. The Focus is targeted at the first time buyers market. Ford Motors is spending at least $100 million dollars in this new approach marketing strategy. I always thought that TV commercial's were pre-recorded. .... Middle of paper
.... spend that advertising money on better performance reliability. Honda has proven that it is not the advertisement, but loyal customers that spreads the word and the best car on the market for the resell value. I have bought my 97 Honda Civic brand new two years ago. I paid $14,700 total for the car. My car is now worth $13,800 according to Kelly Blue Book. My friend bought a Ford Escort the same year and paid $13,900 for it. His car is now ....
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Number of words: 465
Number of pages: 2 (approx. 250 words per double-spaced page)
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