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National Semiconductor: Business And Ethics
Number of pages: 9 | Number of words: 2320.... must examine the macro issue of corporate responsibility in order to attempt to find a resolution for cases like these.
The first mitigating factor involved in the National Semiconductor case is the uncertainty, on the part of the employees, on the duties that they were assigned. It is plausible that during the testing procedure, an employee couldnt distinguish which parts they were to test under government standards and commercial standards. In some cases they might have even been misinformed on the final consumers of the products that they tested. In fact, ignorance .....
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Starbucks' Expansion
Number of pages: 2 | Number of words: 397.... each individual employee brought into the company. Shultz also offered employee stock purchase plans in order for the employees of Starbucks to feel as if they owned a little piece of the company. This also helped with the loyalty of Starbucks employees.
One of the things that I believe could hurt them in the future market is the sale of their coffees in local "big" supermarkets where the average Joe can buy and make their own cup of Starbucks coffee. This will most likely create a world of problems between local coffee brand loyalists and Starbucks. They should also slow dow .....
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Burger King And Its Advertising Campaigns
Number of pages: 6 | Number of words: 1650.... later they came out with two new slogans
which confused the customer. In 1989 "Sometimes you gotta break the rules" and
"BK tee vee" with MTV and Dan Cortese with "I love this place". This was another
huge setback for BK because people on the go and parents found this ad loud and
irritating. BK at this time has failed to establish a solid image that would
differentiate it from its competitors. Ads if anything only confused consumers
as to what advantages BK offered. In 1993 it had a market share of 6.1% were
McDonalds had 15.6% and BK's sales were growing slower than its riv .....
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The Bubble Economy Of Japan
Number of pages: 17 | Number of words: 4675.... and Deutschmark can appreciate against
the U.S. . Since then the yen value began to appreciate, Japan was going
through a period of trade balance adjustment. While Japan is prepare to go
through a period of trade balance adjustment, it will also suffer a period of
recession, so the government strongly encourage business activities to
strengthen the economy in order to prevent backwash effect. It was this event
which boost up the GNP and raise the exchange rate. With this exchange rate
advantage it stimulate business activity on housing and stock investment which
created a b .....
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Deregulation And How It Will Affect The Customer
Number of pages: 7 | Number of words: 1718.... six nuclear stations represents 11.5% of the total nuclear production in the United States. Currently 75% of our electricity is nuclear generated.
ComEd has been a monopoly for over 110 years and is currently facing deregulation. This would mean freedom of choice for the customers. The choice to have another electric supplier (one of many competitive forces) other than ComEd.
I will begin by explaining what deregulation means, and try to give you an idea of the major milestones and what choices you will be faced with along with the changes that will affect ComEd. I w .....
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People Or Profits?
Number of pages: 5 | Number of words: 1215.... didn't choose its financial situation, or its
parents. That baby didn't ask to be born, and it wasn't given a chance to live.
It wasn't necessarily the doctors fault, and it wasn't even his or her decision,
because of business. Business has moved to the heart of health care, a place
once relatively cushioned from the pursuit of profit that drives the rest of the
U.S. economy. Throughout the history of the United States, medical institutions
have largely been non-profit establishments existing primarily to serve the
community. But during the past 20 years, the number of f .....
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Ford Motor Company
Number of pages: 13 | Number of words: 3547.... develop a new vehicle from 48 to 24 months and reducing engines,
transmissions, and basic vehicle platforms by 30% worldwide. Ford hopes that by
pooling global skills and resources will result in more variations on each
vehicle platform, increasing the number of vehicles introduced over the next
five years by 50%.
One of the key strategies behind the realignment has been growth. Ford has
launched a variety of new initiatives throughout the world, with joint ventures
for the assembly of vehicles in countries as diverse as China, India, Thailand
and Vietnam. In China, Fo .....
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The Causes Of The Asian Crisis
Number of pages: 4 | Number of words: 1036.... Thailand, Indonesia and the Philippines. These countries achieved very remarkable rates of growth and development. They built high quality manufacturing industries from clothes to computers. (What went wrong? Hoover Digest 1998 No.3 William McGurn)
In the paper written by William McGurn "What went wrong?", he explained that the people's minds in Asia only understood the word miracle and the banks failed to recognize the risks and credits of the bloom. The banks also failed to realize that they were only being used as policy arms by the government. The only word that stuck in .....
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